RMI Outlet
Plug Into New Ideas
What Can We Do?
In this series published in Bulletin of the Atomic Scientists, Amory Lovins joins three other atomic experts in discussing ideas for how to curb carbon…
Save More, Pay Less
In an overview of the Factor Ten Engineering (10xE) initiative at RMI, Amory Lovins and Imran Sheikh point to the next industrial revolution and the…
Senate Testimony: How Innovative Technologies, Business Strategies, and Policies can Dramatically Enhance Energy Security and Prosperity
In this invited testimony to the U.S. Senate Committee on Energy and Natural Resources (SD-366, 0930-1130), Amory Lovins explained how innovation in business strategies, technologies,…
Getting Off Oil
In this short article, Amory Lovins explains how investing in energy efficiency is good for business. He provides examples of businesses and government agencies transitioning…
Wanted: Masters of Elegant Frugality
This article describes how whole-system engineering can make very large savings cost less than the savings achieved by capturing the interactive effects between design components.