amory giving a talk

Amory Lovins

Natural Capitalism: Chapter 10 – Food for Life (original)

Modern industrial agriculture destroys topsoil, depletes freshwater resources, relies on petroleum inputs, and generates vast amounts of greenhouse gasses. Yet scalable, ecologically sustainable, and highly productive alternatives are challenging the status quo.

Natural Capitalism: Chapter 11 – Aqueous Solutions (original)

Worldwide, access to fresh, clean water is on the decline and competition for it is increasing, threatening our ability to sustain life on earth. Fortunately, a host of new techniques and practices is helping to increase the productivity of freshwater resources directly where they are needed.

Natural Capitalism: Chapter 3 – Waste Not (original)

Each year, industrial societies waste trillions of pounds of material to support economic activity. Even as GDPs grow, many environmental and social indicators point to little or no improvement in people’s quality of life or economic security. But productive resource use can create more meaningful jobs and reduce our impact…

Natural Capitalism: Chapter 13 – Making Markets Work (original)

Markets are extremely powerful tools for allocating scarce resources efficiently over the short term. As the pattern of resource scarcity changes, the rules by which markets are shaped must change as well. Innovations in market design are proving to be essential tools of positive change.

Natural Capitalism: Chapter 14 – Human Capitalism (original)

Many cities face urban decay due to their wasteful use of human and natural capital. This is often the result of reactive problem solving, when narrowly focused solutions are applied to existing problems without understanding underlying causes. Integrative policies allow communities to restore natural capital while strengthening the fabric of…