Skip to content

The Economics of Demand Flexibility

Jump to Section

Utility customers have had three options for meeting their electricity needs: buy it, make it, or eliminate it. But now they have a fourth option: to shift it through demand flexibility.

Authors

Help build the clean energy future. Donate today.

Independent research. Real-world solutions. Supported by donors.

RMI can pursue the highest-impact climate and energy solutions because we’re supported by people who believe change is possible. Every gift helps advance the work needed to make clean energy the default choice worldwide.

And right now, your impact goes twice as far. Thanks to generous donors and our special match, every $1 you give becomes $2, up to $150,000, through December 31, 2026.