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Michael Liebman

Sr. Associate

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  • Mobility Transformation

Michael Liebman is a Senior Associate in the Mobility practice focused on autonomous vehicles and fleet electrification.

BACKGROUND

Prior to joining RMI, Michael worked in marketing with various OEMs, and gained a passion for sustainable transportation while working on multiple electric vehicle launches. Michael worked as a Field Manager on the six-month, nationwide Drive Electric tour with the Nissan Leaf, executing events at utility companies, businesses, universities, and regional and national events. During the launch of the BMW i3, he managed all vehicle operations during a 20,000 test drive campaign that included events at the Consumer Electronics Show, South by Southwest, and Art Basel Miami Beach. Michael also worked on other programs with BMW of North America, including the BMW Drive for Team USA.

Most recently, he worked as the Program Manager for Driving Experience at Jaguar Land Rover North America. While there, he managed the Art of Performance Tour and Jaguar Land Rover’s driving activation at the Invictus Games, among other programs.

EDUCATION

BBA, Marketing, University of Miami, magna cum laude

Authored Works
Outlet Blog Post

Ground Zero for New Mobility in Cities

In late March, two rivals that have battled for market share in a competitive industry for nearly a century announced an unexpected partnership to blend their respective market strengths and gain an advantage in a landscape that is fundamentally changing. We are not talking about a telecom or…