This blog is the third in a three-part series providing a snapshot of the project teams at the 2019 Mobility Innovation Lab Project Accelerator. The first blog can be read here, and the second blog can be read here. This piece focuses on advancing adoption of electric vehicles…
Michael Liebman is a Senior Associate in the Mobility practice focused on autonomous vehicles and fleet electrification.
Prior to joining RMI, Michael worked in marketing with various OEMs, and gained a passion for sustainable transportation while working on multiple electric vehicle launches. Michael worked as a Field Manager on the six-month, nationwide Drive Electric tour with the Nissan Leaf, executing events at utility companies, businesses, universities, and regional and national events. During the launch of the BMW i3, he managed all vehicle operations during a 20,000 test drive campaign that included events at the Consumer Electronics Show, South by Southwest, and Art Basel Miami Beach. Michael also worked on other programs with BMW of North America, including the BMW Drive for Team USA.
Most recently, he worked as the Program Manager for Driving Experience at Jaguar Land Rover North America. While there, he managed the Art of Performance Tour and Jaguar Land Rover’s driving activation at the Invictus Games, among other programs.
BBA, Marketing, University of Miami, magna cum laude