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Natural Capitalism: Chapter 7 – Muda, Service, and Flow (original)
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Business processes of all kinds—from manufacturing to distribution—are full of waste. By rethinking the production process and developing innovative business models based on services instead of goods, companies can wring out inefficiencies and deliver products and services that customers actually want.
About the Authors
Amory Lovins
Cofounder and Chairman EmeritusRelated Insights
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