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Book 1999

Natural Capitalism: Chapter 12 – Climate: Making Sense and Making Money (original)

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The burning of fossil fuels, deforestation, and other human actions are causing greenhouse gases to build up in the atmosphere, changing the planet’s climate. Reversing this potentially disastrous trend does not have to come at great economic expense, but rather can be profitable for business and society.

About the Authors

Amory Lovins

Amory Lovins

Cofounder and Chairman Emeritus

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