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Webinar – Building Differentiated Demand for Low-Carbon Fertilizers
Virtual
Without strong demand signals, progress in the fertilizer sector can stall out; but when buyers choose low-carbon options, we unlock scale, innovation, and real climate impact.
This fourth and final webinar in the Journey to Green Ammonia series focused on building differentiated demand for low-carbon fertilizers. The discussion explored practical approaches to how buyers, producers, and innovators can work together to create and scale market demand that supports the viability of low-carbon fertilizer products.
Previous webinars in the series include Accelerating Green Ammonia: Purposes and Priorities hosted by IFA and held in December, 2024, The Green Ammonia Innovation Ecosystem hosted by RMI in February 2025, and Investment to unlock a low-carbon ammonia future hosted by IFA in June 2025.
About the Speakers
Thomas Koch Blank
Managing DirectorPatrick Heffer
Deputy Director General at IFA, pheffer@fertilizer.orgAndrew Alcorta
Senior Director at Center for Green Market Activation, andrew.alcorta@gmacenter.orgJose Antonio de las Heras
CEO of FertigHy, ja.delasheras@fertighy.comHelp build the clean energy future. Donate today.
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