RMI Outlet, Rocky Mountain Institute’s blog, explores topics critical to RMI’s mission to transform global energy use to create a clean, prosperous, and secure low-carbon future.
Plug Into New Ideas
Last week, Rocky Mountain Institute launched Reinventing Fire at National Geographic’s headquarters in D.C. There, RMI Chief Scientist Amory Lovins introduced an audience of over 200 to a blueprint for a new energy era, and ways business can lead us to a 158% bigger U.S. economy in 2050 powered by efficiency and renewables.
The release of "Reinventing Fire" marked a huge milestone in RMI's 30 year history. But we could not have done it without supporters. Visionary donors have allowed us to be bold in our approach and recommendations. Now, we need as many people as possible to stand beside us as we work reinvent fire.
For all of human history, energy has come in one basic form: Fire. But, for entrepreneurs—investing in the new energy paradigm means opportunity.
This week, Amory Lovins, chairman of the Rocky Mountain Institute and author of "Reinventing Fire: Bold Business Solutions for the New Energy Era," appeared on Pimm Fox's "Taking Stock" on Bloomberg TV along with Gordon Johnson, an analyst at Axiom Capital Management Inc., to talk about the outlook for shares of solar energy companies.
We are live at the National Geographic headquarters for the public launch of Reinventing Fire: Bold Business Solutions for the New Energy Era. Refresh often for updates over the next hour.