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Rebecca Cole

Senior Director of Marketing & Communications
  • Communications

Rebecca Cole is Senior Director of Marketing & Communications.

BACKGROUND

Rebecca has more than two decades of experience in marketing and communications management, providing strategic direction, public relations expertise, web information architecture, content and collateral creation and messaging strategy. Her specialty is translating technical concepts and communicating them simply and effectively through a variety of integrated channels—online through web content, blogs, videos and other social media avenues; through traditional PR campaigns and earned media; and through collateral, events and other direct marketing channels—to ensure that multiple audiences can connect and engage with the topic and with the organization.

EDUCATION & AWARDS
Authored Works
Outlet Blog Post

Cities in Red and Blue States Act for a Clean Energy Future

As the two-year anniversary of President Trump’s announcement to withdraw from the Paris Climate Agreement approaches on June 1, cities across the country are demonstrating leadership in the face of uncertainty about the administration making the exit official in November. And while various efforts such as the Green…

Outlet Blog Post

Accelerating the Electrification of Buildings at eLab Accelerator 2019

One of the most exciting developments in the energy system is the role that beneficial electrification—using renewable energy and efficient electric technologies to heat and cool homes and businesses—is playing in supporting the transition to a cleaner energy system. A cohort of teams at RMI’s Electricity Innovation Lab (e–Lab) Accelerator—happening…

Outlet Blog Post

Lights, Camera Action!

For ideas on using clean energy for character roles and identities, for dramatic situations and plot development, or for visual effects, download the report or contact RMI via NewNormal@rmi.org. Watching the hit movie A Star Is Born the other night, I was struck by one scene in particular—not…

Outlet Blog Post

Accelerating Renewables in the Fortune 500

Last week, RMI’s program to significantly scale the commitment by Fortune 500 companies to source renewable energy was chosen as one of six winners at the Bloomberg New Energy Finance Summit’s Finance for Resilience (“FiRe”) event.

Outlet Blog Post

(Video) eLab: Transforming the Electricity System

Integration and dialogue are critical to transforming the electricity system. By convening thought-leaders and decision-makers across the U.S. electricity sector, e-Lab has engaged a diverse and influential group of stakeholders from the U.S. electricity sector to learn and work together.

Outlet Blog Post

Redefining Green at the Empire State Building

Built during the Great Depression, the Empire State Building symbolizes America's unlimited potential. Today, the Empire State Building is one of the most energy-efficient office buildings in the U.S.

Outlet Blog Post

Transforming the Solar Market

With all the talk about Solyndra’s bankruptcy, the message that the solar industry is struggling to effectively compete at scale with cheaper electricity sources such as coal is being made loud and clear. So while solar photovoltaic module costs have decreased significantly in the past decade, high installation costs caused by a complex tangle of utility interconnection requirements, financing expectations and permitting codes is a big reason why installed solar PV remains an expensive energy option.

Outlet Blog Post

Deep Building Retrofits Drive Big Gains in Energy, Cost Savings

Since the economic collapse, real estate owners have sought ways to cut costs, retain tenants, increase market performance and gain competitive advantage. A deep retrofit can achieve these objectives by turning business-as-usual upgrades into profit centers. Existing buildings are full of energy efficiency opportunities waiting to be realized. While some savings are obvious and easy to reach via one-off upgrades of windows, lighting and appliances, by using an integrated, whole-buildings design approach, profoundly larger energy savings can often be gained at little or no added capital cost.