Lincoln focuses on electric transportation policy issues for Southern Company; working with industry stakeholders to accelerate electric vehicle adoption. Since 2006, Lincoln has worked in complimentary areas of marketing including marketing research, product development, policy development, and innovation. Some of his accomplishments include the planning, development, and rollout of an energy data usage presentment tool to over 3.5 million customers and playing a leadership role in the DOE’s to national energy usage data privacy project, DataGuard. Lincoln also works in Southern Company’s Energy Innovation Center, furthering industry advancement in electric transportation and home automation technologies. Lincoln holds Bachelors’ Degrees in Economics and Sociology from the University of Georgia, is a Certified Energy Manager, and a lifetime member of Alpha Kappa Delta Honor Society