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Greg Rucks

Principal

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  • Mobility Transformation

Greg Rucks is a Principal in RMI’s Transportation Practice and is currently managing a multi-year partnership with the Austin community to develop and implement technology and world-class solutions for transforming mobility: enhancing transit information, offering a wider variety of cost-effective, convenient, and tech-enabled commuter options, enabling mobility-oriented land use and city development, and ultimately shifting from a fossil-fueled, personal-vehicle-based mobility system toward one defined by fully autonomous, electrified, on-demand mobility. With an eye on replicability, Greg is also helping scale solutions from Austin to other global cities, starting with Denver, which will also share leading edge solutions with Austin.

Since joining RMI in December 2010, Greg coauthored the transportation chapter of Reinventing Fire (a comprehensive roadmap for transitioning the U.S. off of coal and oil by 2050 and natural gas soon thereafter), led a commercialization effort focused on lightweight-vehicle design and development that has since been funded by the Department of Energy (RMI’s Autocomposites Project), and participated in initiatives and client-collaboration projects across RMI’s practice areas, including efficient-electric-vehicle design for a German automaker, a deep building retrofit for a national retail headquarters in New York, whole-system industrial process design for a European energy major, a comprehensive community greenhouse-gas reduction strategy for the City of Fort Collins, a cost-reduction strategy for installation of rooftop solar in the U.S., and economic deployment of distributed energy resources through his work with RMI’s Electricity Innovation Lab (eLab).

BACKGROUND

Prior to joining RMI, Greg completed a CUSO-VSO volunteer placement in northern Ghana to improve agricultural yields and harvest efficiency among subsistence farmers. At Columbia University he teamed with the Earth Institute on an initiative to supply solar power and multi-use vehicles to a village in eastern Kenya. During Greg’s four-year tenure with The Boeing Company, he co-founded and led the 787 Optimization Center, a collaborative resource center and cross-functional engineering team delivering lightweight design solutions for the 787.

EDUCATION

Bachelor of English Literature, Colorado College, Phi Beta Kappa, 2001
Bachelor of Mechanical Engineering, Columbia University, Tau Beta Pi, Pi Tau Sigma, 2004

LOCATION

Basalt, CO

Authored Works
Outlet Blog Post

Report Release: Cities Designed to Shape and Enable New Mobility

Urban areas that are designed to shape and enable new mobility—by rethinking streets, parking, and more—can lower emissions, enhance health, and improve equity. Experimentation is key to best realize the potential of new mobility while avoiding negative and unintended consequences. Rocky Mountain Institute’s (RMI’s) recent report, Cities Designed to…

Outlet Blog Post

Reimagining the Urban Form: Austin’s Community Mobility Hub

With the arrival of the automobile, our cities began a century-long process of transformation through design practices that prioritize the use of personal vehicles. Cities widened once-walkable and vibrant streets into traffic arterials; they displaced entire neighborhoods to make way for highways; and they replaced countless acres of natural ecologies…

Outlet Blog Post

How the U.S. Transportation System Can Save $1 Trillion, 2 Billion Barrels of Oil, and 1 Gigaton of Carbon Emissions Annually

In the United States each year, our cars alone cost us well over $1 trillion, burn about 2 billion barrels of oil, and emit about 1.5 gigatons of carbon dioxide—one quarter of all U.S. emissions. The indirect societal cost of these vehicles, including pollution, lost productivity (sitting in traffic), land…

insight

Stepping Up: Benefits and Cost of Accelerating Fort Collins’ Energy and Climate Goals

This report examines the opportunity for accelerating Fort Collins’ energy and climate goals to reflect the community’s values while capturing economic, social, and environmental benefits. In the five years since Fort Collins initially established its current greenhouse gas emissions goals, rapid changes in the cost and availability of clean, energy…