Last month, GM President Mark Reuss wrote an op-ed titled, “Electric cars won’t go mainstream until we fix these problems.” Mark’s article summarizes the top reasons why EVs haven’t yet achieved widespread adoption: EVs struggle to compete with gasoline vehicles on cost and range, and there is not enough…
Britta Gross is Managing Director for RMI’s mobility practice, which is focused on market-driven strategies, technologies, and policies required to accelerate toward a low-carbon mobility future.
Britta has an extensive background in Automotive and Aerospace industries. She began her career with Hughes Space & Communications in Los Angeles, leading Mission Design and Systems Engineering teams developing communication and weather satellite programs. In the late 90s, she brought aerospace program management practices into the automotive industry, leading a joint project in Germany that involved Hughes, GM, and Opel vehicle design engineers. For the past 15 years, Britta was the Director of Advanced Vehicle Commercialization Policy at General Motors, responsible for identifying energy strategies, partnerships, and policies required to enable the commercialization of GM’s electrified vehicle programs, including battery electric and hydrogen fuel cell electric vehicles. In 2018, Britta testified to the Senate Committee on Energy and Natural Resources on the state of vehicle electrification in the United States, the barriers in the market, and the opportunities to accelerate the transition through effective policy, education, and infrastructure.
Ms. Gross has an Electrical Engineering degree from LSU in Baton Rouge and studied language arts at the University of Wurzburg in Germany. She has held seats on the Board of Directors of the Electric Drive Transportation Association (EDTA) and the Alliance for Transportation Electrification (ATE), and served as a Governor appointee on both the Massachusetts Zero Emission Vehicle Commission and the Maryland Electric Vehicle and Infrastructure Commission. She is also currently a commissioner for the Orlando Utility Commission, Orlando’s electric and water utility. Britta has received numerous industry awards including Automotive News’ Electrifying 100, the 2013 GreenBiz Verge 25 award, and a USCAR Special Recognition Award, and speaks regularly to national audiences on topics related to alternative fuels in transportation.