Presentation | 2001

Eight-Fold Way Towards Faster Energy Efficiency

By Amory Lovins

In the keynote presentation to the ECEEE Biennial Meeting in 2001, Amory Lovins presented his idea of eight ways to accelerate energy efficiency. The presentation shows multiple policy approaches and argues that these trans-ideological approaches work better and faster than traditional pricing and regulating structures. He shows alternatives to conventional policy instruments. These alternatives include changing the price response, competition, marketing, design, and deployment.