Amory Lovins
Exchanges between Mark Mills and Amory Lovins about the electricity used by the Internet
In 1999, Peter Huber and Mark Mills prepared for the Greening Earth Society (funded by the coal-centric Western Fuels Association) and summarized in aForbes article, “Dig More Coal—The PCs Are Coming,” a paper claiming that the Internet used 8% in 1998, and in 2008 would use 50%, of U.S. electricity,…
Negawatts for Fabs: Advanced Energy Productivity for Fun and Profit
In this presentation, Amory Lovins presents data showing that chip fabrication plants can be significantly more energy efficient. Lovins shows that the typical design process for chip fabs is inefficient and results in lost revenue for chip companies. Using a whole-systems design approach, chip fabs can be designed to yield…
Hypercars: FAQ
In this document, Amory Lovins responds to questions about the Hypercar, RMI’s conceptual vehicle that combines ultralight and ultra-aerodynamic design, a hybrid-electric drivesystem, and other features to achieve very high fuel efficiency and very low emissions. The questions that he answers include: what is a Hypercar vehicle, how could Hypercar…
Climate: Making Sense and Making Money
Climate change is not the inevitable price of progress, but rather “an unnecessary artifact of the uneconomically wasteful use of resources,” according to this influential white paper by Amory Lovins and Hunter Lovins. Many other studies have shown how the United States can reduce its greenhouse-gas emissions while stimulating the…
Negawatts: Twelve Transitions, Eight Improvements, and One Distraction
This article from 1996 describes the transitions required for the more efficient use of electricity. In the article, Amory Lovins argues that twelve fundamental transitions are necessary to move to the more efficient use of electricity. The transitions are: from the theoretical to the real world; from supply extrapolation to…